To examine the extent to which people consume inaccurate news on social media, researchers analyzed a two-year span of posts from 750 adult users on Facebook and Twitter.
In the findings, as published in Journalism and Mass Communication Quarterly, researchers found that the ads were considerably effective at its intended outcome of eliciting more social engagements from users.
New research, available in the journal Information Systems Research, examines vanity metrics and user engagements on the social networking site Facebook.
A study has found that internet users who consume political information after reading short article previews on their Facebook News Feed may know more than they actually do. “We argue that Facebook’s